As with video, there are many reasons to produce audio. Television and Radio commercials, Web commercials, Corporate videos, Product videos, Customer testimonials or marketing videos are some examples. There is also not a singular style that is used to produce an audio. Styles change depending on the project, type of audience and the desired tone and message.
Listening skills are the most important skills you need to record location sound. Sound changes its behavior from location to location. Knowing what to listen for and how to adapt is key in recording location sound. Microphone choice is another element of recording location sound.
One more important decision that will need to be made is how to record the signal. There are a couple of possibilities. Some cameras have built in sound recording and(or) you can record it separating with a multitrack digital recorder. The choices you make depend on the situation and will govern the quality of your project.
Voiceover is a production technique where a voice is used to tell the story. The audio may be spoken by someone who appears elsewhere in the production or by voiceover talent. It is usually prerecorded and placed over the top of other audio such as music.
Sound design is the art and practice of creating sound tracks for a variety of needs. A sound designer is someone who has experience with sequencing, synthesizers, samplers and works with electronic sound. It involves acquiring or creating auditory elements used in a production. The web has enhanced the ability of sound designers to acquire source material quickly and easily. In addition, software innovation has enabled sound designers to create sound quickly and effectively.
The sound editor does the final sound mixing and masters of a project. The editor takes the original sound recorded and by using a variety of techniques, makes the dialogue more understandable, as well as the sound trak smoother. They combine dialogue, effects, and music into a final mix.
A music supervisor oversees the music related aspects of a production. They have a broad and encyclopedic music expertise and knowledge of music licensing and negotiation. A music supervisor will usually act as a liaison between the creative and business ends of the process. They may seek the help of a third-party licensing company or a music publisher. If creating new music, the supervisor may become responsible for additional roles, including securing artists or composers, oversee the production and recording process.